Equip Staff with Pricing Whys
A client is grilling your CSR on your pricing changes.
Your team needs more than just a new price list.
They need a solid understanding of the “why” behind these changes and a plan for how to communicate them.
You’re not in this alone.
As you contemplate a price increase, remember it’s a team effort.
Each member of your staff plays a critical role in how your clients perceive these changes.
It’s essential that your team understands and believes in the reasons for the price adjustments.
Are they due to:
Increased costs of supplies?
Enhanced services?
The need to keep up with inflation?
Explaining these factors can transform their approach from defensive to informative and supportive.
Equip your team with the tools and language to confidently explain these changes.
Download our Template for Fee Increases to craft a strategy that will provide your team with a clear framework for discussing price changes effectively.